Location: JMHH 741 Conference Room
Time: 12:00 noon -1:20 PM (unless otherwise noted)
For Colloquia Scheduling Information and suggestions for additional speakers:
Faculty Coordinators: Pinar Yildirim and Americus Reed
For appointments with speakers:
Staff Coordinator: Beth McCarthy
Please Note, this semester several Colloquia presentations fall on Tuesday or Wednesday in addition to the usual Thursday sessions. See below for dates.
Spring 2017
|
Date
|
Speaker
|
Abstract/Paper
|
|---|---|---|
| Wednesday January 18, 2017 |
Matt Backus Assistant Professor Columbia University, ECON |
Expectation, Disappointment, and Exit: Reference Point Formation in a Marketplace |
| Thursday January 19, 2017 |
Jian Ni Associate Professor The Johns Hopkins Carey Business School |
Upselling Versus Upsetting Customers? A Model of Intrinsic and Extrinsic Incentives |
| Wednesday January 25, 2017 |
Giorgos Zervas Assistant Professor Boston University, Marketing |
The Welfare Impact of Consumer Reviews: A Case Study of the Hotel Industry |
| Thursday January 26, 2017 |
Moran Cerf Assistant Professor of Marketing Northwestern University, Kellogg School of Management |
Predicting Population-Level Engagement in Content Using Neural Similarity and Single Neuron Intracranial Recordings in Humans |
| Wednesday February 1, 2017 |
Elisabeth Honka Assistant Professor UCLA, Marketing |
Word-of-Mouth, Observational Learning, and Product Adoption: Evidence from an Anime Platform |
| Thursday February 2, 2017 |
Vicki Morwitz Harvey Golub Professor of Business Leadership NYU, Stern |
Because We’re Partners: How Social Values and Relationship Norms Influence Consumer Payments in Pay-What-You-Want Contexts |
| Wednesday February 22, 2017 |
Matt Osborne Assistant Professor University of Toronto, Marketing |
Identification and Estimation of Forward-looking Behavior: The Case of Consumer Stockpiling |
| Thursday February 23, 2017 |
Hilke Plassmann Associate Professor of Marketing INSEAD |
Pain of Paying? — A Metaphor Gone Literal: Evidence from Neural and Behavioral Science |
| Thursday March 16, 2017 |
Ayelet Israeli Assistant Professor of Business Administration Harvard Business School |
Channel Management and MAP: Evidence from a Quasi-Experiment |
| Thursday March 23, 2017 |
Bradley Shapiro Assistant Professor of Marketing and Beatrice Foods Co. Faculty Scholar University Chicago, Booth |
Advertising in Health Insurance Markets |
| Thursday March 30, 2017 |
Tiffany White Associate Professor of Business Administration and Bruce and Anne Strohm Faculty Fellow University of Illinois at Urbana – Champaign |
Seeing Brands through “Me” Colored Glasses: Effects of Self-Threat and Brand Attachment on Brand Evaluations |
| Thursday April 6, 2017 |
Darren Dahl Senior Associate Dean, Faculty Director of the Robert H. Lee Graduate School BC Innovation Council Professor Professor, Marketing and Behavioural Science Division UBC: Sauder School of Business |
Creativity in Open Innovation Contests: How Seeing Others’ Ideas Can Harm or Help Your Creative Performance |
| Thursday April 13, 2017 Wroe Alderson Speaker Time: 3:00 – 4:30 PM Room: F45 JMHH |
Wroe Alderson Speaker Jerry Wind Lauder Professor, Academic Director, The Wharton Fellows Program, Director, SEI Center for Advanced Studies in Management, Professor of Marketing Wharton, University of Pennsylvania |
RE-IMAGINING MARKETING: And the Role of our Department in Shaping the Future
|
| Thursday April 20, 2017 |
CANCELED | |
| Thursday May 11, 2017 |
CANCELED |
Fall 2016
|
Date
|
Speaker
|
Abstract/Paper
|
|---|---|---|
| Wednesday September 07, 2016 |
Daniel McCarthy Doctoral Candidate, Statistics Department Wharton, University of Pennsylvania |
Valuing Non-Contractual Firms Using Common Customer Metrics |
| Thursday September 08, 2016 This talk moved to 365 JMHH |
Colin Camerer Robert Kirby Professor of Behavioral Economics Caltech |
A Neurally-Inspired Economic Model of Habitual Choice |
| Thursday September 15, 2016 |
Evan Weingarten Doctoral Candidate, Joint Marketing and Psychology Program Wharton, University of Pennsylvania |
The Effect of Salience on Valuation:
Addressing the Dual-Causality Problem in Decision Biases
|
| Wednesday September 21, 2016 |
Eric VanEpps Postdoctoral Fellow, Medical Ethics & Health Policy Department Wharton, University of Pennsylvania |
Behavioral Interventions to Promote Healthier Eating |
| Thursday September 22, 2016 |
Liangbin Yang Doctoral Candidate, Marketing Department Wharton, University of Pennsylvania |
Inferring Individual Preferences and Intragroup Dynamics with Aggregate and De- identify Data: An Application to Targeted TV Advertising |
| Wednesday September 28, 2016 |
Sydney Scott Doctoral Candidate, Marketing & Psychology Departments Wharton, University of Pennsylvania |
When do Consumers Prefer Natural? |
| Thursday October 06, 2016 |
Mark Schneider University of Connecticut, School of Business |
Dual Process Utility Theory: A Model of Decisions Under Risk and Over Time |
| Tuesday October 11, 2016 |
Adam Smith Ohio State University |
Inference for Product Competition and Separable Demand |
| Thursday October 13, 2016 |
None Scheduled | |
| Thursday October 20, 2016 |
Marissa Sharif UCLA Anderson School of Management |
Emergency Reserves: The Benefits of Providing Slack with a Cost |
| Thursday October 27, 2016 |
None Scheduled | |
| Wednesday November 2, 2016 |
Kristina Brecko Stanford Graduate School of Business |
New Features Free of Charge? Using Price to Sort Consumers Among Legacy Software Versions |
| Thursday November 03, 2016 |
Dan Walters Anderson School of Management, University of California |
Known Unknowns in Consumer Judgment and Choice |
| Tuesday November 08, 2016 |
Shiri Melumad Columbia University, Graduate School of Business |
The Distinct Psychology of Smartphone Usage |
| Tuesday November 15, 2016 |
Lisa Zaval Columbia University |
Leverage Legacy to Drive Sustainable Consumption |
| Thursday November 17, 2016 |
Tomo Amano Stanford University |
Ratcheting, Competition, and the Diffusion of Technological Change: The Case of Televisions Under an Energy Efficiency Program |
| Thursday December 8, 2016 |
Dean Eckles Assistant Professor, MIT |
Network Effects in Broadcast-Interpersonal Media: Evidence from Field Experiments on Facebook |