Location: JMHH 741 Conference Room
Time: 3:00-4:20 PM (unless otherwise noted)
For Colloquia Scheduling Information and suggestions for additional speakers:
Contact: Qiaowei Shen (215) 898-8248 (spring)
Contact: Deborah Small (215) 898-6494 (fall)
For appointments with speakers:
Contact: Angela Di Santo (215) 746-3756
Spring 2011
| Date | Speaker | Abstract/Paper |
|---|---|---|
| January 27, 2011 | Cindy Chan 2nd Year PhD Student, Marketing Department, The Wharton School, University of Pennsylvania |
Differentiating the “I” in “In-Group”: How Identity-Signaling and Uniqueness Motives Combine to Drive Consumer Choice |
| February 3, 2011 | Jonathan Levav Class of 1967 Associate Professor of Business, Columbia Business School, Columbia University |
Prisoners of Their Own Resources |
| February 10, 2011 | Gita Johar Meyer Feldberg Professor of Business, Vice Dean for Research, Columbia Business School |
From Categorization to Judgement: Seeing your Traits in what you own (and their Opposite in what you don’t) |
| February 17, 2011 | Aviv Nevo Professor of Economics and Marketing Northwestern University |
A Simple Model of Demand Anticipation |
| March 3, 2011 | Robert Zeithammer Assistant Professor of Marketing UCLA Anderson School of Management |
The Advertising Agency Selection Contest: A Competitive Auction with Partially Reimbursed Participation Costs |
| March 10, 2011 | Spring Break | |
| March 17, 2011 | No talks scheduled | |
| March 24, 2011 | Juanjuan Zhang Class of 1948 Career Development Professor Assistant Professor of Marketing, MIT Sloan School of Management |
Strategic Demarketing |
| April 14, 2011
Wroe Alderson Distinguised Lecture Location: JMHH 255 |
Vithala R. Rao Deane W. Malott Professor of Managment, Professor of Marketing, Samual Curtis Johnson Graduate School of Managment, Cornell University |
Research Issues in Measuring WTP |
Fall 2010
| Date | Speaker | Abstract/Paper |
|---|---|---|
| September 23, 2010 | Peter J. Danaher Coles Myer Chair in Marketing and Retailing Melbourne Business School, Australia |
Modeling Television Audience Behavior Using Aggregate Ratings Data |
| September 30, 2010 | Vinod Venkatraman The Fuqua School of Business, Duke University |
Paper: Separate Neural Mechanisms Underlie Choices and Strategic Preferenced in Risky Decision Making
Presentation:Strategies and Individual Differences in Decision Making |
| October 14, 2010 | Liye Ma Tepper School of Business, Carnegie Mellon University |
Paper: A Dynamic Competitive Analysis of Content Production and Link Formation of Internet Content Developers
Presentation:Production and Linking Decisions of Internet Content Developers ‐ A Dynamic Competitive Analysis |
| October 21, 2010 | Keisha Cutright The Fuqua School of Business, Duke University |
The Beauty of Boundaries: When and Why We Seek Structure in Consumption |
| October 28, 2010 | Rom Schrift Columbia Business School, Columbia University |
Complicating Choice |
| November 4, 2010 | Klaus Wertenbroch Visiting Professor of Marketing, The Wharton School, University of Pennsylvania |
Strategic Indulgence: Self-Imposition of Moral Liability as a Self-Control Strategy |
| November 18, 2010 | Michael Braun Homer A. Burnell Career Development Professor, Assistant Professor of Managment Science (Marketing Group), MIT Sloan School of Management |
Modeling Customer Lifetimes with Multiple Causes of Churn |
| December 2, 2010 | Ulf Bockenholt John D. Gray Professor of Marketing Kellogg School of Management Northwestern University |
Making Malleability Predictable: Tree Models of Consumer Judgment and Choice |