Location: JMHH 741 Conference Room
Time: 3:00-4:20 PM (unless otherwise noted)

For Colloquia Scheduling Information and suggestions for additional speakers:
Contact: Keisha Cutright

For appointments with speakers:
Contact: Beth McCarthy

Spring 2013

Date	Speaker	Abstract/Paper
January 10, 2013	NONE SCHEDULED
January 17, 2013	Anne Coughlan John L. and Helen Kellogg Professor of Marketing Northwestern University, Kellogg School of Management	Wardrobing: Is It Really All That Bad? Abstract Paper
January 24, 2013	Roland Rust Distinguished University Professor David Bruce Smith Chair in Marketing University of Maryland, Robert H. Smith School of Business	Return on Service Amenities Abstract
January 31, 2013	NONE SCHEDULED
February 7, 2013	TBA
February 14, 2013	Andrew T. Stephen Assistant Professor of Business Administration and Katz Fellow in Marketing University of Pittsburgh, Joseph M. Katz Graduate School of Business and College of Business Administration	Product Ideation in Social Networks Abstract
February 21, 2013	NONE SCHEDULED
February 28, 2013	NONE SCHEDULED
March 7, 2013	No Colloquia. Spring Break.
March 14, 2013	Hal Hershfield Assistant Professor of Marketing NYU, Stern	Conceptions of the Future Transform Intertemporal Choice Abstract
March 21, 2013	Sriraman Venkataraman Assistant Professor of Marketing University of North Carolina, Kenan-Flagler Business School	Will Restraints on Marketing Violent Movies Deter Crime? Abstract
March 28, 2013	Ayelet Fishbach Jeffrey Breakenridge Keller Professor of Behavioral Science and Marketing University of Chicago, Booth School of Business	Waiting for Something: Motivation from Non-Action Abstract Paper
April 4, 2013	Tulin Erdem Leonard N. Stern Professor of Business, Professor of Marketing NYU, Stern	Consumer Learning and Evolution of Consumer Brand Preferences Abstract Paper Appendix
April 11, 2013	NONE SCHEDULED
April 18, 2013 Room: 345 JMHH	Wroe Alderson Lecture Philip Kotler S.C. Johnson & Son Professor of International Marketing Northwestern University, Kellogg School of Management	Confessions of a Marketer Summary

Fall 2012

Date	Speaker	Abstract/Paper
September 6, 2012	None Scheduled
September 13, 2012	None Scheduled
September 20, 2012	Bryan Bollinger Assistant Professor of Marketing New York University, Leonard N. Stern School of Business	Technology Adoption in Regulated Markets: An Empirical Study of the Southern California Dry Cleaning Industry
September 27, 2012	None Scheduled
October 4, 2012	None Scheduled
October 11, 2012	None Scheduled
October 18, 2012	None Scheduled
October 25, 2012	Michaela Draganska Lecturer in Marketing The Wharton School, University of Pennsylvania	Comparing the Impact of Online Advertising and Traditional TV Commercials
November 1, 2012	Raphael Thomadsen Assistant Professor UCLA, Anderson School of Management	The Impact of Switching Stores on State Dependence in Brand Choice Abstract Paper
November 8, 2012	None Scheduled
November 15, 2012	None Scheduled
November 22, 2012	No Colloquia – Thanksgiving Break
November 29, 2012	Juliet Zhu Associate Professor and Chair, Marketing Division University of British Columbia, Sauder School of Business	I Can Feel Your Pain: Haptic Roughness Promotes Empathy and Helping Behaviors Abstract Paper
December 6, 2012	Kelly Haws Assistant Professor of Marketing Texas A&M University, Mays Business School	Self-Control: A Journey in Starting, Stopping, and Supersizing Abstract