Location: JMHH 741 Conference Room
Time: 3:00-4:20 PM (unless otherwise noted)
For Colloquia Scheduling Information and suggestions for additional speakers:
Contact: Contact Gal Zauberman (215) 573-0558
For appointments with speakers:
Contact: Angela Di Santo (215) 746-3756
Fall 2008
| Date | Speaker | Topic |
| Tuesday 09.09.08 |
Xiaoyan Deng, PhD Candidate Marketing Department, The Wharton School, University of Pennsylvania |
Is Your Product on the Right Side? The “Location Effect” on Perceived Product Heaviness and Package Evaluation |
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| Tuesday 09.16.08 |
Yanliu Huang, PhD Candidate Marketing Department, The Wharton School University of Pennsylvania |
There Is More to Planned Purchases than Knowing What You Want: Dynamic Planning and Learning in Multi-Store Price Search Task |
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| Tuesday 09.23.08 |
Upender Subramanian, PhD Candidate Marketing Department, The Wharton School, University of Pennsylvania |
Exclusive Tie-Ups or Handsets in the Wireless Industry |
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| Thursday 09.25.08 |
Rajesh Bhargave, PhD Candidate Marketing Department, The Wharton School, University of Pennsylvania |
Aspects of Experiences: The Role of Novelty in Retrospective Summary Assessments |
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| Thursday 10.02.08 |
Eleanor Feit University of Michigan |
Reality Check: Combining Survey and Market Data to Estimate Choice Models |
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| Thursday 10.16.08 |
Scott Rick The Wharton School, University of Pennsylvania |
The Pain of Paying: Implications for the Brain, Behavior and MarriagePAPERS: Tightwads and Spendthrifts Neural Predictors of Purchases Fatal (Fiscal) Attraction: Sprendthrifts and Tightwads in Marriage |
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| Tuesday 10.21.08 |
Cassie Mogilner Stanford University |
The “Time vs. Money Effect”: Shifting Product Attitudes through Personal Connection |
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| Thursday 10.23.08 |
No Colloquia – ACR Conference | |
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| Tuesday 10.28.08 |
Thales Teixeira, University of Michigan |
Moment-to-Moment Optimal Branding in TV Commercials: Preventiing Avoidance by Pulsing |
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| Thursday 10.30.08 |
Renna Jiang, University of Chicago |
Structural Estimation of a Moral Hazard Model: An Application to Business Selling |
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| Thursday 11.06.08 |
Sandy Jap, Visiting Associate Professor of Marketing, The Wharton School, University of Pennsylvania (Emory University) |
Electronic and Physical Market Channels: A Multi-Year Investigation in a Market for Products of Uncertain Quality |
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| Thursday 11.13.08 |
Darren Dahl, Visiting Professor, Columbia Business School (University of British Columbia) |
I’ll have What She’s Having: The Social Influence of Obese Consumers on the Hood Choices of Others |
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| Thursday 11.20.08 |
Renana Peres, Visiting Assistant Professor of Marketing, The Wharton School, University of Pennsylvania (Hebrew University of Jerusalem) |
The Role of Within-Brand and Cross-Brand Communications in Competitive Growth |
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| Thursday 11.27.08 |
No Colloquia – Thanksgiving | |
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| Thursday 12.04.08 |
Rajdeep Grewal, Visiting Professor of Marketing, The Wharton School, University of Pennsylvania (The Pennsylvania State University) |
Customer Satisfaction Heterogeneity and Shareholder Value |
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Spring 2009
| Date | Speaker | Topic |
| Thursday 01.15.09 |
Stephanie Finnel, 2nd Year PhD Student Marketing Department, The Wharton School, University of Pennsylvania |
Oscillation in the Dynamic Consumer Self-Control Process |
Thursday
01.22.09
Amit K. Bhattacharjee, 2nd Year PhD Student, Marketing Department, The Wharton Schoo, University of Pennsylvania
B. Kyu Kim, 2nd Year PhD Student
Marketing Department, The Wharton School, University of Pennsylvania
Escaping the Crosshairs: Reactance To Identity Marketing
From Impulsivity to Myopia: Deconstructing Present-Biased Preferences through Time Perception
Thursday
01.29.09
Gavan Fitzsimons
Professor of Marketing and Psychology, Fuqua School of Business, Duke UniversityThe Unconscious Consumer
Thursday
02.05.09
No Colloquia
Thursday
02.12.09
No Colloquia – SCP Conference
Thursday
02.19.09
Oded Koenigsberg
Associate Professor of Marketing, Columbia Business School, Columbia University: Channel Decision Making
Thursday
02.26.09
No Colloquia
Thursday
03.05.09
Charles Weinberg
Professor of Marketing, Sauder School of Business, University of British Columbia: The Competitive Implications of a “No-Haggle” Pricing Policy: The Access Toyota Case
Thursday
03.12.09
No Colloquia – SPRING BREAK
Thursday
03.19.09
Katja Seim
Assistant Professor of Business and Public Policy, The Wharton School, University of Pennsylvania: Public Monopoly and Economic Efficiency: Evidence from the Pennsylvania Liquor Control Board’s Entry Decisions
Thursday
03.26.09
Asim Ansari
Professor of Marketing, Columbia Business School, Columbia UniversityHeterogeneous Multinomial Processing Tree Models
WROE ALDERSON DISTINGUISHED LECTURE SERIES
Thursday
04.02.09
Location: JMHH 260
Time: 3:00 – 4:20 pm
David Schmittlein
John C. Head III Dean
Alfred P. Sloan School of Management, Massachusetts Institute of Technology: Marketing Behavior and Executive Action
Thursday
04.09.09
No Colloquia – Passover
Thursday
04.16.09
No Colloquia
Thursday
04.23.09
No Colloquia – Four School Conference
Thursday
04.30.09
John R. Hauser
Kirin Professor of Marketing, Alfred P. Sloan School of Management, Massachusetts Institute of TechnologyWebsite Morphing