The Wharton doctoral program offers students an unmatched interdisciplinary environment within which to generate creative ideas and hypotheses and to develop the analytic skills to evaluate them.
Faculty members are active in diverse research areas that connect to initiatives and centers both within Wharton more broadly, and other departments within the university. Recent research topics include such areas as: cognitive processes of consumers; consumer preference measurement; marketing decision support systems; design and adoption of new products and services; and social media and consumer inter-dependencies.
Recent graduates have received offers of faculty positions at leading business schools, including Columbia, Duke, LBS, MIT, Northwestern, NYU, University of Michigan and University of Chicago.
The department offers two degree program options: the Marketing program, which allows students to pursue a Consumer Behavior or Quantitative Track; and a joint degree program in Marketing and Psychology.
Please make sure to look at the Frequently Asked Questions for additional information and links.
The department holds information sessions in the fall about admissions for the PhD program. For more details about these information sessions, please visit here.
“Wharton marketing students can look to a constellation of stars: the department’s world-class faculty and doctoral student colleagues”
–Rajesh Bhargave ’09
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