Yu Zhao

Yu Zhao
  • Doctoral Student

Contact Information

  • home Address:

    726.8 Jon M. Huntsman Hall, 3730 Walnut Street, University of Pennsylvania, Philadelphia, PA 19104

Overview

I am a Ph.D. candidate on the quantitative marketing track. My research focuses on topics in digital economy, privacy, and economics of information. In my research, I investigate how the presence (or absence) of information affects the digital economy, from firm outcomes to consumer decisions.

 

 

 

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Knowledge at Wharton

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Wharton marketing professor explains the factors behind retail closures and challenges facing the industry.…Read More

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Why Does Gender Income Inequality Still Exist in the U.S.?

New research from Wharton’s Peter Cappelli finds that while women’s job responsibilities are now closer to men's, the gender pay gap remains largely unchanged.…Read More

Knowledge @ Wharton - 3/4/2025