Steve Shaw

Steve Shaw
  • Postdoctoral Researcher

Contact Information

  • office Address:

    Marketing Department
    The Wharton School
    University of Pennsylvania
    3730 Walnut Street, JMHH 700
    Philadelphia, PA 19104

Links: Personal Website

Teaching

All Courses

  • MKTG2110 - Consumer Behavior

    This course is concerned with how and why people behave as consumers. Its goals are to: (1) provide conceptual understanding of consumer behavior, (2) provide experience in the application of buyer behavior concepts to marketing management decisions and social policy decision-making; and (3) to develop analytical capability in using behavioral research.

Knowledge at Wharton

What We Know About AI Fighting Corruption | Philip Nichols

Professor Philip Nichols talks about how AI might be used to fight corruption.…Read More

Knowledge @ Wharton - 11/4/2025
Why Is Your Credit Card Rate So High?

Credit card lending delivers a much higher return on assets than the banking sector, according to new research co-authored by Wharton’s Itamar Drechsler.…Read More

Knowledge @ Wharton - 11/3/2025
What Will It Take to Solve America’s Housing Crisis?

New research from Wharton’s Joseph Gyourko looks back 50 years to explain why home prices are so high now.…Read More

Knowledge @ Wharton - 11/3/2025