Rachel Dirksen

Rachel Dirksen
  • Associate Director Corporate Relations and Events

Contact Information

Knowledge at Wharton

Generative AI Won’t Create Value on Its Own

Wharton’s Rahul Kapoor explains why leaders need to think beyond the technology and focus on the strategic challenges of emergence, enablement, and embedding.Read More

Knowledge @ Wharton - 4/13/2026
How Homeownership Helps Build Wealth

Mortgage modifications during the Great Recession helped distressed borrowers keep their homes and accumulate more capital gains wealth, a new Wharton study finds.Read More

Knowledge @ Wharton - 4/13/2026
How a ‘Confirmation Nudge’ Can Make Customers Buy More

A simple “confirm or switch” prompt can push customers to buy more — but it can also drive some away, new Wharton research shows.Read More

Knowledge @ Wharton - 4/13/2026