Raelynn (Ruoran) Li

Raelynn (Ruoran) Li
  • Doctoral Student

Contact Information

  • office Address:

    727.7 Jon M. Huntsman Hall,
    3730 Walnut Street,
    University of Pennsylvania,
    Philadelphia, PA 19104

Research Interests: Dynamic personalization; Customer relationship management; Bayesian computation; Econometrics

Overview

Raelynn joined the Wharton Marketing Doctoral Program in Fall 2024. She received a BS in Mathematics, Statistics, and Economics from the University of Michigan.

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Knowledge at Wharton

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How Advertising Could Reshape ChatGPT and Digital Marketing

Wharton marketing professor examines how advertising in conversational AI could affect users, privacy, and the digital marketing landscape.…Read More

Knowledge @ Wharton - 2/4/2026