Raelynn (Ruoran) Li

Raelynn (Ruoran) Li
  • Doctoral Student

Contact Information

  • office Address:

    727.7 Jon M. Huntsman Hall,
    3730 Walnut Street,
    University of Pennsylvania,
    Philadelphia, PA 19104

Research Interests: Dynamic personalization; Customer relationship management; Bayesian computation; Econometrics

Overview

Raelynn joined the Wharton Marketing Doctoral Program in Fall 2024. She received a BS in Mathematics, Statistics, and Economics from the University of Michigan.

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Knowledge at Wharton

How Geopolitics Is Hitting Local Gas Stations

Wharton professor explains how U.S. sanctions on a Russian energy company are straining family-run gas station franchisees in the Northeast.…Read More

Knowledge @ Wharton - 2/20/2026
Zillow’s VP of Brand and Product Marketing, Beverly Jackson

Vice president of brand and product marketing at Zillow discusses how the company blends technology, data, and brand strategy to empower homebuyers, renters, and real estate agents.…Read More

Knowledge @ Wharton - 2/19/2026
Consumer Cryptocurrency Confidence Report 2025

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Knowledge @ Wharton - 2/19/2026