Rachele Ciulli

Rachele Ciulli
  • Doctoral Student

Contact Information

  • office Address:

    700 Jon M. Huntsman Hall
    3730 Walnut Street
    University of Pennsylvania
    Philadelphia, PA 19104

Overview

Rachele Ciulli joined the Wharton Marketing Doctoral Program in fall 2020. Rachele received her BS from Bocconi University, Milan, Italy, majoring in Economics and Social Sciences. She received her MS in Behavioral Economics from Erasmus University, Rotterdam, Netherlands.

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Teaching

All Courses

  • MKTG1010 - Intro To Marketing

    The objective of this course is to introduce students to the concepts, analyses, and activities that comprise marketing management, and to provide practice in assessing and solving marketing problems. The course is also a foundation for advanced electives in Marketing as well as other business/social disciplines. Topics include marketing strategy, customer behavior, segmentation, customer lifetime value, branding, market research, product lifecycle strategies, pricing, go-to-market strategies, promotion, and marketing ethics.

Knowledge at Wharton

Should We Compare Bitcoin to Gold? Lessons From the Last Financial Crisis

Wharton’s Rahul Kapoor and Lehigh University’s Natalya Vinokurova explain the risks associated with a common argument for investing in Bitcoin: comparing it to gold. …Read More

Knowledge @ Wharton - 3/25/2025
What’s Causing Corporate Layoffs?

The recent wave of corporate layoffs may be worrisome, but Wharton’s Matthew Bidwell says it’s a common tactic for companies to adjust their headcount to fit changing needs.…Read More

Knowledge @ Wharton - 3/25/2025
International Taxation and U.S. Businesses | Daniel Garrett

Wharton professor Daniel Garrett talks about international taxes and how they affect U.S. companies abroad.…Read More

Knowledge @ Wharton - 3/25/2025