Rachele Ciulli

Rachele Ciulli
  • Doctoral Student

Contact Information

  • office Address:

    700 Jon M. Huntsman Hall
    3730 Walnut Street
    University of Pennsylvania
    Philadelphia, PA 19104

Overview

Rachele Ciulli joined the Wharton Marketing Doctoral Program in fall 2020. Rachele received her BS from Bocconi University, Milan, Italy, majoring in Economics and Social Sciences. She received her MS in Behavioral Economics from Erasmus University, Rotterdam, Netherlands.

Continue Reading

Teaching

All Courses

  • MKTG1010 - Intro To Marketing

    The objective of this course is to introduce students to the concepts, analyses, and activities that comprise marketing management, and to provide practice in assessing and solving marketing problems. The course is also a foundation for advanced electives in Marketing as well as other business/social disciplines. Topics include marketing strategy, customer behavior, segmentation, customer lifetime value, branding, market research, product lifecycle strategies, pricing, go-to-market strategies, promotion, and marketing ethics.

Knowledge at Wharton

Rethinking Tax Refunds and Financial Decision-Making

Professor Wendy De La Rosa explores how people think about tax refunds and why those decisions often don’t align with their financial goals.…Read More

Knowledge @ Wharton - 3/31/2026
Is Your AI System Ethical? Try This Assessment

The Prosocial AI Index offers business leaders a practical, auditable way to assess whether their AI systems are genuinely good, writes Wharton’s Cornelia Walther.…Read More

Knowledge @ Wharton - 3/30/2026
How to Find Leaders Early Using Neuroscience and AI

New research reveals how organizations can identify potential leaders based on cognitive and behavioral signals instead of relying on formal experience.…Read More

Knowledge @ Wharton - 3/30/2026