Esther Uduehi

Esther Uduehi
  • Doctoral Student

Contact Information

  • office Address:

    726.1 Jon M. Huntsman Hall
    3730 Walnut Street
    University of Pennsylvania
    Philadelphia, PA 19104

Research Interests: branding, identity, consumer behavior, emotions

Overview

Esther joined the Wharton Marketing Doctoral Program in Fall 2016. She received a BA in Mathematics and Chemistry from Indiana University, and MSc from the University of Oxford as a Rhodes Scholar. Esther also taught mathematics at the Spence School in NYC.

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Knowledge@Wharton

How Can Turkey Overcome Its Economic Troubles?

President Erdogan must forsake populist policies and accept outside help to readjust the economy, even if this is politically unpalatable, Wharton experts say.

Knowledge @ Wharton - 2018/08/17
How Empathy Can Help Your Company Get Ahead

Cultivating empathy can help a company vanquish the competition, gain loyal customers, retain innovative employees and elevate itself from good to great, says the author of a new book.

Knowledge @ Wharton - 2018/08/17
Amid the Fantasy, Comic-Con Tackles the Real World

Comic-Con International: San Diego celebrates superheroes, science fiction and fantasy. But between all the hoopla and cosplayers, some workshops tackle serious issues -- such as this year's "Art During the Holocaust."

Knowledge @ Wharton - 2018/08/16