Marissa A. Sharif

Assistant Professor of Marketing

Contact Information

Primary Email:
masharif@wharton.upenn.edu
Office Phone:
215-746-6253
Office Fax Phone:
(215) 898-2534

office Address:
751 Jon M. Huntsman Hall
3730 Walnut Street
University of Pennsylvania
Philadelphia, PA 19104

Research Interests: Motivation, Judgment and Decision Making, Goals, Memory

Overview

Marissa Sharif is an Assistant Professor of Marketing at the Wharton School. Her research examines consumer motivation and judgment and decision making. Marissa’s work has been published in top-tier academic journals, including the Journal of Marketing Research and Psychological Science.

Marissa received her PhD in Marketing from the UCLA Anderson School of Business and a BS in Psychobiology from UCLA.

Please visit Marissa’s personal webpage for her CV and more information: www.marissasharif.com

Knowledge@Wharton

The Post-COVID Workplace: Will Employees Be Safe?

The transition back to a physical workplace promises to come with perils both real and perceived, as well as new kinds of tensions, Wharton experts say.

Knowledge @ Wharton - 2020/07/7

What Poker Can Teach Us about Making the World a Better Place

Wharton’s Katherine Milkman talks with psychologist Maria Konnikova about her new book, ‘The Biggest Bluff,’ and how we can make decisions in an environment in which we have very little control.

Knowledge @ Wharton - 2020/07/2

How CFOs Can Be Better Leaders in the Age of COVID-19

The quality of their relationships will be the differentiating factor for CFO success, write Catherine Dixon and her co-authors in this opinion piece.

Knowledge @ Wharton - 2020/07/2