The Wharton School
Academic Departments
Wharton Home Contact the Wharton School Maps and Directions Advanced Search

Marketing Department



Marketing Home
Faculty
Faculty List
Former Faculty
Faculty Awards
Faculty in the News
Faculty Recruiting 2009
Research
Research Centers
Wharton Behavioral Lab
Participate in Research
Programs
Undergraduate
MBA
PhD
Events & Information
Marketing Links
Student Awards
Staff
Contact Us

   

 
Undergraduate Program - 2007C Courses

Go to Full-semester courses

Go to Mini-semester courses

 
Full Semester Courses
Course Section Title Syllabus Instructor Time Room
Full Semester Day Courses
101 001 Introduction to Marketing Syllabus Niedermeier Mon 3:00-4:30 JMHH G06
101 002 Introduction to Marketing Syllabus Niedermeier Mon 4:30-6:00 JMHH G06
101 201 Introduction to Marketing Kim Tue 9:00-10:30 JMHH F86
101 202 Introduction to Marketing Gupta Tue 10:30-12:00 JMHH F92
101 203 Introduction to Marketing Padlan Tue 12:00-1:30 JMHH F88
101 204 Introduction to Marketing Lattman Tue 12:00-1:30 JMHH F86
101 205 Introduction to Marketing Nae Garcia Tue 1:30-3:00 JMHH G88
101 206 Introduction to Marketing Padlan Tue 1:30-3:00 JMHH F88
101 207 Introduction to Marketing Chopra Tue 3:00-4:30 JMHH G94
101 208 Introduction to Marketing Kim Tue 3:00-4:30 JMHH F88
101 209 Introduction to Marketing Padlan Tue 4:30-6:00 JMHH G94
101 210 Introduction to Marketing Arditi Tue 4:30-6:00 JMHH F88
101 211 Introduction to Marketing Wojtaszek Thu 9:00-10:30 JMHH F86
101 212 Introduction to Marketing Gupta Thu 10:30-12:00 JMHH F88
101 213 Introduction to Marketing Rajpal Thu 12:00-1:30 JMHH F88
101 214 Introduction to Marketing Lattman Thu 12:00-1:30 JMHH F86
101 215 Introduction to Marketing Nae Garcia Thu 1:30-3:00 JMHH G92
101 216 Introduction to Marketing Wojtaszek Thu 1:30-3:00 JMHH F88
101 217 Introduction to Marketing Rajpal Thu 3:00-4:30 JMHH G94
101 218 Introduction to Marketing Chopra Thu 3:00-4:30 JMHH G92
101 219 Introduction to Marketing Arditi Thu 4:30-6:00 JMHH G92
101 220 Introduction to Marketing Nae Garcia Thu 4:30-6:00 JMHH G94
211 001 Consumer Behavior Syllabus Bolton Mon,Wed 10:30-12:00 SHDH 1201
211 002 Consumer Behavior Syllabus Small Tue,Thu 1:30-3:00 JMHH F50
211 003 Consumer Behavior Syllabus Small Tue,Thu 3:00-4:30 JMHH F50
212 001 Marketing Research Syllabus Eliashberg Mon,Wed 9:00-10:30 JMHH F65
212 002 Marketing Research Zauberman Tue,Thu 1:30-3:00 JMHH F38
235 001 Advertising Syllabus Armstrong Mon,Wed 3:00-4:30 SHDH 1203
235 002 Advertising Syllabus Adams Tue,Thu 10:30-12:00 JMHH F90
236 401 Law of Marketing And Antitrust Syllabus Constan Mon,Wed 1:30-3:00 JMHH F90
271 401 Models for Marketing Strategy Syllabus Eliashberg Mon,Wed 10:30-12:00 JMHH F65
277 001 Marketing Strategy Syllabus Kayande Tue,Thu 12:00-1:30 JMHH F90
288 001 Pricing Strategies Syllabus Zhang Mon,Wed 10:30-12:00 JMHH F70
399 000 Supervised Independent Study Staff Tue
399 006 Supervised Independent Study Hutchinson Tue
411 001 Principles of Marketing Syllabus Di Benedetto Tue 6:30-9:10 JMHH F50
411 003 Principles of Marketing Syllabus Di Benedetto Sat 10:00-12:40 JMHH F55
423 001 Marketing Research Schaffer Thu 6:30-9:10 JMHH F60
453 001 New Product Management Mcnealy Tue 6:30-9:10 JMHH F55
477 001 Marketing Strategy Oliva Wed 6:30-9:10 JMHH F60
 
Mini Semester Courses                     (odd number sections are first session minis; even number sections are second session minis)
Course Section Title Syllabus Instructor Time Room
Mini Semester Day Courses
221 001 New Product Management Syllabus Eliashberg Mon,Wed 1:30-3:00 JMHH F65
221 002 New Product Management Syllabus Armstrong Mon,Wed 12:00-1:30 JMHH 345
222 001 Pricing Policy Syllabus Zhang Mon,Wed 12:00-1:30 JMHH F92
224 002 Advertising Management Syllabus Armstrong Mon,Wed 1:30-3:00 JMHH G60
225 001 Principles of Retailing Syllabus Cody Wed 3:00-6:00 JMHH F45
281 002 Entrepreneurial Marketing Syllabus Di Benedetto Mon,Wed 3:00-4:30 SHDH 109
282 402 Multinational Marketing Syllabus Mcnealy Tue,Thu 1:30-3:00 JMHH F55

 

If the date on the syllabus is not current, it is the latest one available.
"400" series courses are offered through the Evening Division.

Undergraduate Program

Program Information
»Structure
»Marketing Concentration Requirements
»Planning Courses
»Program Advising
»Marketing & Communication (Dual Concentration)
»Consumer Psychology Minor
»Retailing (Secondary Concentration)
»Marketing and Operations Management (Joint Concentration)

Course Information
» Descriptions
» Spring 2010
» Fall 2009
» Summer 2009
» Spring 2009
» Fall 2008
» Summer 2008
» Spring 2008


Other Information
» Undergraduate
   Orientation

For more information or to request admission application forms, see Wharton Undergraduate Programs.

 

 
© 2007 The Wharton School, University of Pennsylvania
Last Modified November 4, 2008