Marketing Department

PhD. Alumni & Visiting Scholars

Former Visiting Scholars
Selected Publications by Former Ph.D. Students
Former Ph.D. Candidate Awards

The Marketing Department has produced many distinguished Ph.D. candidates. The table below lists the candidates, the year they received their degree, the original teaching position they accepted, and their current school or position, if known. Highlighted names are linked to e-mail addresses or individual web sites at other universities. Please use the links to sort either by last name or graduation year.

PhD. Alumni (by name)     sort by year of graduation

Name	Year	First School	Current School or Position
Adams-Bigelow, Marjorie	1996	University of Virginia	Production Development & Management Association Foundation, Chicago
Amaldoss, Wilfred	1998	Purdue University	Duke University
Balakrishnan, P.V. (Sundar)	1998	Ohio State University	University of Washington, Bothell
Banks, Darryl	1998	Duke University	North Carolina State University, College of Management
Bansal, Pradeep	1991	Rutgers University	AT&T Labs, Inc.
Bayus, Barry L.	1984	Cornell University	Kenan-Flagler Business School University of North Carolina at Chapel Hill
Bhattacharya, C.	1992	Emory University	Boston University School of Managemnet.
Boulding, William	1986	Duke University	Duke University, The Faqua School of Business
Bowman, Doug	1993	Purdue University	Emory Goizueta Bisiness School
Braun, Michael	2006	MIT, Sloan School of Management	MIT, Sloan School of Management
Buchan, Nancy	1997	University of Wisconsin	University of South Carolina, Moore School of Business
Cain, Lisa	1999	University of California, Berkeley	University of California, Berkeley, Haas School of Business
Chatterjee, Rabikar	Pre-1990	University of Michigan	University of Pittsburgh
Chatterjee, Sharmilla	1994	Santa Clara	MIT Sloan School of Management
Cho, Jae Wun	1989	Arizona State University.	Ajou University (Korea)
Chu, Wujin	1987	Seoul National University	Seoul National University
Cui, Tony H.	2005	University of Minnesota	University of Minnesota Carlson School of Management
Deighton, John	1983	University of Chicago	Harvard Business School
DeSarbo, Wayne	Pre-1990	University of Pennsylvania	Pennsylvania State University, SMEAL College of Business
Ding, Min	2000	Pennsylvania State University	Pennsylvania State University, SMEAL College of Business
Douglas, Susan	1969	Temple University	New York University, Stern School of Business
Ehrman, Chaim	1984		Loyola University Chicago
Eisenstein, Eric	2002	Cornell University	Cornell University, Johnson School
Emshoff, James R.			Founder IndeCap Enterprises Inc.
Fein, Adam	1997	Pembroke Consulting	Pembroke Consulting
Flicker, Marcia	1988	La Salle University	Fordham University
Goldberg, Steve
Fox, Edward	1999	Southern Methodist University	Southern Methodist University, Cox School of Business
Hardie, Bruce	1994	London Business School.	London Business School
Harlam,Bari	1991	Columbia University	Director of Relationship Marketing, CVS Pharmacy
Heil, Oliver	Pre-1990	Johannes Gutenberg Universität Mainz	Johannes Gutenberg - Universität Mainz
Helsen, Kristiaan	1990	University of Chicago	Hong Kong Univsersity of Science & Technology
Hogan, Susan	2001	Emory University	Emory University, Goizueta Business School
Hu, Ye	2004	Purdue University	Bauer College of Business, University of Houston
Huber, Joel	1975	Purdue University	Duke University, The Fuqua School of Business
Jain, Arun	Pre-1990	The State University of New York	The State University of New York, University at Buffalo
Janakiraman, Narayan	2003	The University of Arizona	The University of Arizona, Eller College of Management
Jedidi, Kamel	1988	University of Tunis	Columbia University
Joshi, Yogesh	2007	University of Maryland	University of Maryland, Robert H. Smith School of Business
Kallianpur, Amy	1998	Michigan State University.	University of New Hampshire
Kim, Chulwan	1990	Georgia Institute of Technology
Kim, Jin Ho	1994	Korean Air Force Academy	Korean National Defense University
Kim, Jonathan Sungho	1991	International University of Japan	Hanyang University, The College of Business
Kim, Kunbae	1991	Korea	Soongsil University
Knox, George	2007	Tilburg University	Tilburg University
Kohli, Rajeev	1985	University of Pittsburg	Columbia University
Larson, Jeffrey	2002	Utah	Brigham Young University, Marriott School
Lim, Noah	2005	University of Houston	University of Houston
Machin, Jane	2006	Virginia Polytechnic Institute	Virginia Polytechnic Institute, Pamplin College of Business
Mandel, Naomi	2000	Arizona State University	Arizona State University
Menon, Satya	1995	University of Chicago
Miller, Elizabeth Gelfand	2003	Boston College	Boston College, Carroll School of Management
Moe, Wendy	2000	Texas	University of Maryland, Robert H. Smith School of Business
Morales, Andrea	2002	USC	Arizona State University, W. P. Carey School of Business
Morwitz, Vicki	1991	New York University	New York University, Leonard N. Stern School of Business
Musalem, Andres	2006	Duke University	Duke University, THe Fuqua School of Business
Neidell, Lester	Pre-1990		University of Tulsa, College of Business Administration
Okada, Erica	1999	University of Washington	University of Hawaii, Shidler College of Business
Park, Young Hoon	2001	Cornell University	Cornell University, The Johnson School
Parker, Philip	Pre-1990	INSEAD	INSEAD
Patton, Charles	1989	North Carolina	* not in academia
Poulsen, Carsten	Pre-1990	Aalborg University	Aalborg University
Ramaswamy, Venkatram	1989	The University of Texas	University of Michigan, Ross School of Business
Rao, Ambar	1967	Case Western Reserve University	Washington University in St. Louis, Olin School of Business
Rao, Sanjay			CRA International
Rao, Vithala	1970	Cornell University	Cornell University, The Johnson School
Redden, Joe	2006	University of Minnesota	University of Minnesota, Carlson School of Minnesota
Rothberg, Robert	1969	University of California at Berkeley	Rutgers University
Rymon, Talia	1993	Carnegie-Mellon University	The Interdisciplinary Center, Israel
Saini, Ritesh	2008	George Mason University	George Mason University
Sarigollu, Emine	1989	McGill University	McGill University
Sayman, Serdar	1998	Koç University (Turkey)	Koç University (Turkey)
Sawhney, Mohanbir	1993	Northwestern University	Northwestern University, Kellogg School of Management
Schweidel, David	2006	University of Wisconsin	University of Wisconsin, Wisconsin School of Business
Sen, Sankar	1992	Temple University	CUNY (The City University of New York), Baruch College, Zicklin School of Business
Song, Sangyoung	2005	The City University of New York, Baruch College	CUNY (The City University of New York), Baruch College, Zicklin School of Business
Steckel, Joel	1982	Columbia University	New York University, Leonard N. Stern School of Business
Tyagi, Rajeev	1996	University of California Irvine	University of California Irvine, The Paul Merage School of Business
Wang, Yusong	2002	Singapore Management University.	Singapore Management University
Zhao, Shenghui (Jerry)	2003	University of Miami	University of Miami

 

Former Visiting Scholars

Name	Year	Visiting From	Current School
Chandon, Pierre	1995-97	HEC School Of Mgmt	INSEAD
Debruyne, Marion			Vlerick Leuven Gent Management School
Elberse, Anita			Harvard University
Grasshoff, Kirsten			Salisbury
Ratner, Rebecca	1996-97	U. of North Carolina	U. of North Carolina

 

Selected Publications by Former Ph.D. Students

Amaldoss, Wilfred

"An Analysis of the Impact of Social Factors on Purchase Behavior," with Sanjay Jain,. Review of Marketing Science. Dember 5, 2002.

"David versus Goliath: An analysis of asymmetric mixed strategy games and experimental evidence," with Sanjay Jain, Management Science. 2002

"Mixed Strategies And Iterative Elimination Of Strongly Dominated Strategies: An Experimental Investigation Of States Of Knowledge," with Amnon Rapoport, Journal of Economic Behavior & Organization, August 1, 2001.

"Collaborating to Compete," with Robert Meyer, Jagmohan Raju and Amnon Rapoport, Marketing Science, 2000.

Banks, Darryl

"Behavioral Theory and Naive Strategic Reasoning," with Robert J. Meyer, Wharton on Dynamic Competitive Strategy, 1997.

Bansal, Pradeep

"Brand Introduction Strategies and Competitive Environments," with Hubert Gatignon amd Barton Weitz, Journal of Marketing Research, 1990.

Bayus, Barry L.

"An Empirical Analysis of Firm Product Line Decisions," with William P. Putsis Jr. Jr., Journal of Marketing Research, February, 2001.

"Truth or Consequences: An Analysis of Vaporware and New Product Announcements," with Sanjay Jain and Ambar G. Rao, Journal of Marketing Research, 2000.

"Product Proliferation: An Empirical Analysis of Product Line Determinants and Market Outcomes," with William P. Putsis Jr., Marketing Science, 1999.

Bhattacharya, C.

"Consumer-Company Identification: A Framework for Understanding Consumers' Relationships With Companies," with Sankar Sen, Journal of Marketing, April 2003.

"Us Versus Them: The Role of Organizational Identification and Disidentification in Social Marketing Initiatives," with Kimberly D. Elsbach, Journal of Public Policy and Marketing, 2002.

"Relating Brand and Customer Perspectives on Marketing Management," with Tim Ambler, Julie Edell, Kevin Lane Keller, Katherine N. Lemon, and Vikas Mittal, Journal of Service Research. August 2002.

"Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility," with Sankar Sen, Journal of Marketing Research, May 2001.

"When Customers Are Members: Customer Retention in Paid Membership Contexts," Journal of the Academy of Marketing Science, 1998.

"Is Your Brand's Loyalty Too Much, Too Little or Just Right? Explaining Deviations in Loyalty from the Dirichlet Norm," International Journal of Research in Marketing, December 1997.

Buchan, Nancy

"The Boundaries of Trust: Own and Other's Actions in the US and China," with Rachel T.A. Croson, Journal of Economic Behavior and Organization, 2004.

"When Do Fairness Beliefs Influence Bargaining Behavior: Experimental Evidence from Japan and the United States." with Rachel T.A. Croson, and Eric J. Johnson, Journal of Consumer Research, 2004.

"Swift Neighbors and Persistent Strangers: A Cross-Cultural Investigation of Trust and Reciprocity in Social Exchange." with Rachel T.A. Croson and Robyn M. Dawes, American Journal of Sociology, Vol 108, Issue 1, 2002..

 "Gender and Culture: International Experimental Evidence from Trust Games," with Rachel Croson, American Economic Review, 1999.

Cain, Lisa

"Effects of Considering Uncontrollable Factors in Sales Force Performance Evaluation," with Cynthia Huffman, Psychology & Marketing, September 2000.

Chatterjee, Sharmilla

Cho, Jaewun

"The Impact of Product-Related Announcements on Consumer Purchase Intentions,' with Raymond R. Burke, Wayne S. DeSarbo, and Vijay Mahajan, Advances in Consumer Research, 1990.

Ding, Min

"Structuring the New Product Development Pipeline," with J. Eliashberg, Management Science, 2002.

Fein, Adam

"Understanding Evolutionary Processes in Non-Manufacturing Industries: Empirical Insights from the Shakeout in Pharmaceutical Wholesaling," Journal of Evolutionary Economics, 1998.

Fox, Edward

"Recapturing Lost Customers," with Jakki Thomas and Bob Blattberg, Journal of Marketing Research, February 2004.

Hardie, Bruce

"Forecasting New Product Trial in a Controlled Test Market Environment," with Peter S. Fader and Robert Zeithammer, Journal of Forecasting.

"A Note on an Integrated Model of Customer Buying Behavior," with Peter S. Fader, European Journal of Operational Research, 2002.

"Marketing-Mix Variables and the Diffusion of Successive Generations of a Technological Innovation," with Peter J. Danaher. and William P. Putsis, Jr., Journal of Marketing Research, November 2001.

"Watching Customers Decide: Process Measures Add Insights to Choice Modeling Experiments," with Eric J. Johnson, J. Robert J. Meyer, and Paul Anderson, Marketing Research, 1997.

"Modeling Loss Aversion and Reference Dependence Effects on Brand Choice," with Eric J. Johnson, and Peter S. Fader, Marketing Science, 1993.

Harlam, Bari

"An Empirical Analysis of the Determinants of Retail Margins: The Role of Store-Brand Share," with Kusum L. Ailawadi, Journal of Marketing Research, Jauary 2004.

Helsen, Kristiaan

"Toward an Understanding of Price Wars: Their Nature and How They Erupt," with Oliver P. Heil, International Journal of Research in Marketing, June 2001.

"Analyzing Duration Times in Marketing: Evidence for the Effectiveness of Hazard Rate Models," with David C. Schmittlein, Marketing Science, 1993.

"Cross-Validation Assessment of Alternatives to Individual-Level Conjoint Analysis: A Case Study," with Paul E. Green, Journal of Marketing Research, August 1989.

"Conjoint Internal Validity under Alternative Profile-Presentations," with Paul E. Green, and Bruce S. Shandler, Journal of Consumer Research, December 1988.

Kim, Chulwan

"A New Approach to Multidimensional Unfolding for Reducing the Occurrence of Degenerate Solutions." with Arvind Rangaswamy, and Wayne S. DeSarbo, Multivariate Behavioral Research, 1999.

Kim, Jin Ho

"Combining Forecasts: Operational Adjustments to Theoretically Optimal Rules," with D. C. Schmittlein and D. G. Morrison, Management Science, 1991.

Kim, Jonathan

"Beyond the Quadrant Chart: Designing Effective Benefit Bundle Strategies, with P. E. Green., Journal of Advertising Research, 1991.

"A Preliminary Study of Optimal Variable Weighting in K-Means Clustering," with P. E. Green and F. J. Carmone, Journal of Classification, 1990.

"Predictive Accuracy of Classification and Regression Trees (CART) Versus Conjoint Analysis," with P. E. Green and B. Shandler, 1990 Proceedings of Academy of Marketing Science, 1990.

"Preference Mapping of Conjoint-Based Profiles: An INDSCAL Approach," with P. E. Green and J. D. Carroll, The Academy of Marketing Science, 1989.

Mandel, Naomi

"Positive and Negative Media Image Effects on the Self," with Dirk Smeesters, Journal of Consumer Research, 32, 576-582. March 2006.

"Images of Success and the Preference for Luxury Products." with Petia Petrova, and Robert B. Cialdini, Journal of Consumer Psychology 16(1), 57-69. 2006.

"Designing Marketplaces of the Artificial with Consumers in Mind: Four Approaches to Understanding Consumer Behavior in Electronic Environments," with Steven Bellman, Eric J. Johnson, Gerald L. Lohse, Journal of Interactive Marketing, 20(1), 21-33. 2006.

"The Effect of a Delay between Choice and Consumption on Consumption Enjoyment," with Deborah Brown McCabe and Stephen M Nowlis, Journal of Consumer Research, 31 , 502-510. December 2004.

"When Web Pages Influence Choice: Effects of Visual Primes on Experts and Novices,' with Eric J. Johnson, Journal of Consumer Research, June 2003.

"Shifting Selves and Decision Making: The Effects of Self-Construal Priming on Consumer Risk Taking," Journal of Consumer Research, September 2002.

Moe, Wendy

"On the Depth and Dynamics of World Wide Web Shopping Behavior," with Eric J. Johnson, Peter S. Fader, Steven Bellman, and Jerry Lohse, Management Science, 2004.

"Dynamic Conversion Behavior at e-Commerce Sites," with Peter S. Fader, Management Science, 2004.

"Capturing Evolving Visit Behavior in Clickstream Data," with Peter S. Fader, Journal of Interactive Marketing, 2004.

"Buying, Searching, or Browsing: Differentiating between Online Shoppers Using In-Store Navigational Clickstream," Journal of Consumer Psychology, 2003.

"Using Advance Purchase Orders to Forecast New Product Sales," with Peter S. Fader, Marketing Science, 2002.

"Uncovering Patterns in Cyber Shopping," with Peter S. Fader, California Management Review, 43(4), 2001.

"Modeling Hedonic Portfolio Products: A Joint Segmentation Analysis of Music CD Sales," with Peter S. Fader, Journal of Marketing Research, 2001.

Morales, Andrea

"It's Not Only the Thought but the Effort That Counts: The Role of Others' Effort in Decision Making," Journal of Consumer Research, 2004.

Morwitz, Vicki

"The Scope and Persistence of Mere-Measurement Effects: Evidence from a Field-Study of Customer Satisfaction Measurement ," with Paul Dholakial, Journal of Consumer Research, 2002.

"Choosing Not to Consume: A Social Dilemma Perspective on Consumer Boycotts," with Sen, Sankar and Zeynep Gurhan-Canli, Journal of Consumer Research, 2001.

"Shopping Lists as an External Memory Aid for Grocery Shopping: Influences on List Writing and List Fulfillment," with Lauren Block, Journal of Consumer Psychology, 1999.

"Divide and Prosper: Consumers' Reactions to Partitioned Prices," with Eric Greenleaf and Eric Johnson, Journal of Marketing Research, 1998.

"Testing New Direct Marketing Offerings: The Interplay of Management Judgment and Statistical Models," with David C. Schmittlein, Management Science, 1998.

"The Stochastic Modeling of Purchase Intentions and Behavior,' with Marting R. Young and Wayne S. DeSarbo, Management Science, 1998.

Okada, Erica

"Spending Time Versus Spending Money," with Stephen Hoch, Journal of Consumer Research, 2004.

"Trade-Ins, Mental Accounting, and Product Replacement Decisions," Journal of Consumer Research, March 2001.

Park, Young Hoon

"Modeling Browsing Behavior at Multiple Websites," with Peter S. Fader, Marketing Science, 2004.

Sayman, Serdar

"How Category Characteristics Affect the Number of Store Brands Offered by the Retailer: A Model and Empirical Analysis," with Jagmohan S. Raju, Journal of Retailing, 2004.

Investigating the Cross-Category Effects of Store Brands," with Jagmohan S. Raju, Review of Industrial Organization, 2004.

"Positioning of Store Brands," with Stephen J. Hoch, and Jagmohan S. Raju, Marketing Science, 2002.

Sen, Sankar

"The Effects Of Brand Name Suggestiveness And Decision Goal On The Development Of Brand Knowledge," Journal of Consumer Psychology, 1998.

"Knowledge, Information Mode and the Attraction Effect," Journal of Consumer Research, 1998.

"Mere-Possession Effects Without Possession in Consumer Choice," with Eric J. Johnson, Journal of Consumer Research, 1997.

"Marketing and Minority Civil Rights: The Case of Amendment 2 and the Colorado Boycott," Journal of Public Policy and Marketing, 1996.

"Consumer Reactions to a Provider's Position on Social Issues: The Effect of Varying Frames of Reference," with Vicki Morwitz, Journal of Consumer Psychology, 1996.

Tyagi, Rajeev K.

"Cost Leadership and Pricing,' Economics Letters, August 2001.

"Implementable Mechanisms to Coordinate Horizontal Alliances," with B. R. Nault, Management Science, June 2001.

"Why do Suppliers Charge Larger Buyers Lower Prices?," Journal of Industrial Economics, March 2001.

"Sequential Product Positioning under Differential Costs," Management Science, July 2000.

"A Characterization of Retailer Response to Manufacturer Trade Deals," Journal of Marketing Research, November 1999.

"On the Relationship between Product Substitutability and Tacit Collusion," Managerial and Decision Economics, September 1999.

"On the Effects of Downstream Entry," Management Science, January 1999.

"Pricing Patterns as Outcomes of Product Positions," Journal of Business, January 1999.

Former PhD Candidate Awards

Sanyoung Song was named a winner of the 2004 Alden G. Clayton Doctoral Dissertation Competition by the Marketing Science Institute for his dissertation, "Three Essays on Social Contagion and Spatial Diffusion: Evidence from Online Grocer Retailing." Adviser: David R. Bell.

Wilfred Amaldoss, Assistant Professor of Management at the Krannert School of Management, Purdue University, received the Frank M. Bass Dissertation Paper Award for his article, "Collaborating to Compete." The article, published in Management Science, derived from Amaldoss' 1998 doctoral thesis at the Wharton School.
     Amaldoss also won the John D.C. Little Award for the same paper. The Little Award is given annually for the best marketing paper published in Marketing Science or Management Science.